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»Bachelor Program in Business Administration (Digital Marketing)

Bachelor Program in Business Administration (Digital Marketing)

Build Your Career in Digital Marketing with an Industry-Relevant BBA

The Bachelor Program in Business Administration (Digital Marketing) at KSIMT® is a work-integrated, distance learning program specifically designed for working professionals and aspiring marketers. This program equips learners with deep theoretical knowledge in online branding, content strategy, SEO, SEM, social media management, email marketing, and data-driven marketing tactics—enabling graduates to lead in today’s digital business world.

Course Highlights

  • 100% Distance Learning – Study conveniently from any location

  • Theoretical + Work-Integrated Curriculum – Learn modern marketing theory aligned with workplace application

  • Future-Focused Program – Built for careers in the evolving digital marketplace

  • Flexible Online Correspondence – Suits working professionals in any industry

  • Admissions Open for India & Abroad – Ideal for professionals in UAE, Dubai, Kuwait, Oman, Bahrain, Qatar, and Saudi Arabia

Who Should Enroll? 

This program is ideal for:

  • Working professionals in marketing, sales, or media

  • Students and freshers seeking a career in digital marketing

  • Entrepreneurs and content creators who want to build strong digital strategies

Career Opportunities After BBA in Digital Marketing 

Graduates can explore roles such as:

  • Digital Marketing Manager

  • SEO/SEM Specialist

  • Social Media Strategist

  • Content Marketing Manager

  • Email Marketing Specialist

  • Brand & Online Reputation Manager

  • Marketing Analyst or Consultant

Why Choose KSIMT for Your BBA in Digital Marketing?

At KSIMT, we believe theoretical education + practical work experience = career success. Our unique model allows working professionals to earn a degree through distance learning and online correspondence while gaining recognition for their work experience. We focus on real career growth through flexible, industry-aligned education.

Enroll Today & Lead the Digital Future! 

Upgrade your qualifications with the Bachelor Program in Business Administration (Digital Marketing) from KSIMT®—designed for working professionals, online business owners, and aspiring digital leaders.

- Total Course Fee: 65,500/- INR* (EMI Option Available)
Include : I card, Study Material, Admission and Examination Fee, Taxes etc..

- Payment Mode:  Online using UPI, Credit Card, Debit Card, Net Banking & Offline through Demand Draft / Cheque / Cash

- Examination Mode: Annual, Theoretical Study Only

 - Qualification Eligibility :

Regular Entry: 12th Grade

- Duration:

3 Years (Regular Entry)

Course Syllabus:

First Year

Second Year 

- Principles of Management

- Business Communication

- Financial Accounting

- Microeconomics

- Business Mathematics

- Introduction to Marketing

- Environmental Studies

- Organizational Behaviour

- Marketing Management

- Human Resource Management

- Consumer Behaviour

- Digital Marketing Fundamentals

- Social Media Marketing Strategy

- E-Commerce Management

Third Year

 

- Search Engine Optimization (SEO)

- Content Marketing and Strategy

- Email and Mobile Marketing

- Web Analytics and Data Interpretation

- Online Advertising and Google Ads

- Project Management

- Research Methodology in Digital Marketing

Course Offered By : KSIMT under autonomous mode through distance education

Request a Callback

Admission Guidance for Working Professionals Work experience preferred (3+ years recommended)

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Student Success

  • Pratap Pradhan
    Working in
    Hofincons Infotech & Indus. Servicespvt.ltd.
  • Birendra Singh
    Working in
    Texplas Lifestyle India Pvt.ltd.
  • Mukesh Yadav
    Working in
    Siemens Ltd.
  • Tanaya Ranjan
    Working in
    Paharpur Cooling Towers Ltd.
  • S.mohan Muthiah
    Working in
    Gamesh Wind Turbins Pvt. Ltd.
  • Guguloth Krishna
    Working in
    L&t Ltd.
  • Lokesh Pillare
    Working in
    Pmt Machines Ltd.
  • Subrato Sasmal
    Working in
    Praxair Pvt.ltd.
  • Jyotir Moypal
    Working in
    Ivrcl Infratructors & Project Ltd.
  • Dhirendra Pati
    Working in
    Magadh Infratructure Pvt. Ltd.

Important Notice

Official Payment Advisory

This is to inform all students and prospective applicants that Khatu Shyam Institute of Management & Technology (KSIMT) shall not be responsible for any payments made to unauthorized persons or accounts. All fees must be paid only to the officially designated bank account of KSIMT, as communicated through the official website, official contact numbers, or officially authorized representatives. Any payment made to third parties, personal accounts, agents, or other unauthorized sources shall be entirely at the payer’s own risk. KSIMT shall not be liable for any refunds, adjustments, or services arising from such transactions. For your safety, students are strongly advised to verify all payment details directly with KSIMT before making any financial transaction. For assistance, please contact us through the official contact details provided on the KSIMT website. Issued by: KSIMT (Operates under the guidelines of the Government of Delhi & Government of India).

Examination Notice – December 2025 Session

Dear Students, This is to inform you that the Examination for the Academic Session December 2025 will commence from 20 December 2025 onwards. All students are advised to clear all pending dues, including Course Fee, Re-Examination Fee, and Late Fee (if any), on or before 10 November 2025 to be eligible to appear in the examination. Students who fail to clear their dues within the stipulated time may not be permitted to appear in the examination. For further assistance, please contact us at 011-45792309 (Monday to Friday | 12:00 Noon to 2:00 PM) Issued by: KSIMT (Operates under the guidelines of the Government of Delhi & Government of India).

Admission Advisory – Important Information

Before taking admission, students are advised to carefully read, understand, and agree to the following information: Khatu Shyam Institute of Management & Technology (KSIMT) is an autonomous private institute offering distance, online, and work-integrated programs, specially designed for working professionals and skill enhancement. KSIMT operates under the guidelines of the Government of Delhi and Government of India and follows a theoretical, work-integrated education model. As a result, approvals such as AICTE or UGC, which are applicable to full-time, campus-based colleges, are not required for KSIMT’s mode of education. KSIMT programs are career-oriented and knowledge-focused, intended for private employment, professional growth, promotions, skill upgradation, and industry usage. Students are advised to take admission only after clearly understanding the course structure, delivery mode, and intended application of the program. By proceeding with admission, the student confirms that they have read, understood, and accepted the above information. Issued by: KSIMT (Operates under the guidelines of the Government of Delhi & Government of India).

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