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»Master Program in Business Administration (Integrated Marketing Communications)

Master Program in Business Administration (Integrated Marketing Communications)

Master the Art of Strategic Communication with an MBA in Integrated Marketing Communications 

The Master Program in Business Administration (Integrated Marketing Communications) at Khatu Shyam Institute of Management & Technology (KSIMT) is a work-integrated, distance learning program tailored for working professionals and marketing enthusiasts. This fully theoretical MBA provides in-depth knowledge of brand strategy, advertising, digital marketing, and cross-channel communication to help you excel in dynamic global markets.

Program Highlights

  • 100% Distance Education – Learn from anywhere at your convenience

  • Purely Theoretical Curriculum – No practicals, software, or fieldwork

  • ISO Certified | Under Government of Delhi & Government of India Guidelines

  • Designed for Working Professionals – No need to leave your job

  • Open for India & Abroad (UAE, Dubai, Saudi Arabia, Oman, Qatar, Kuwait, Bahrain)

Who Should Enroll?

This MBA is best suited for:

  • Marketing and media professionals seeking leadership roles

  • Entrepreneurs and branding consultants

  • Professionals in PR, digital media, and advertising agencies

  • Graduates planning to transition into strategic marketing roles

  • MNC employees managing global brand communications

Career Opportunities After MBA in Integrated Marketing Communications

Graduates of this program can pursue roles in:

  • Brand Management and Strategy

  • Corporate Communications

  • Digital and Social Media Marketing

  • Marketing Consultancy

  • Advertising and Creative Direction

  • Media Planning and Campaign Management

Why Choose KSIMT for Your MBA in Integrated Marketing Communications? 

  • Focus on Work-Integrated Education – Real-world relevance for working professionals

  • Strong Theoretical Foundation – Ideal for self-paced learning and career enhancement

  • Industry-Aligned Curriculum with Strategic Focus

  • Recognition Across Corporate and Media Sectors

  • Trusted by MNCs and Entrepreneurs Globally

Shape the Future of Marketing Strategy and Brand Success 

Enroll today in KSIMT’s MBA in Integrated Marketing Communications and lead the future of media, brand, and marketing success with a strong academic foundation.

- Total Course Fee: 60,000/- INR* (EMI Option Available)
Include : I card, Study Material, Admission and Examination Fee, Taxes etc.

- Payment Mode:  Online using UPI, Credit Card, Debit Card, Net Banking & Offline through Demand Draft / Cheque / Cash

- Examination Mode: Annual, Theoretical Study Only

 - Qualification Eligibility : Bachelor’s Degree (in any discipline – Engineering, Architecture, Management, Science, or equivalent)

- Duration:

2 Years (Regular Entry)

Course Syllabus:

First Year

Second Year

- Principles of Management

- Managerial Economics

- Marketing Management

- Consumer Behavior

- Business Communication and Presentation Skills

- Advertising and Media Planning

- Public Relations and Corporate Communication

- Digital Marketing Concepts

- Integrated Marketing Communication Strategies

- Strategic Brand Management

- Event and Experiential Marketing

- Sales Promotion and Direct Marketing

- Media Laws and Ethical Issues in Communication

- Marketing Analytics and ROI Measurement

- Research Methodology in Marketing Communication

- Campaign Planning and Leadership in IMC

Course Offered By : KSIMT under autonomous mode through distance education

Request a Callback

Admission Guidance for Working Professionals Work experience preferred (3+ years recommended)

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Student Success

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  • Tanaya Ranjan
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  • S.mohan Muthiah
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  • Guguloth Krishna
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  • Lokesh Pillare
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  • Subrato Sasmal
    Working in
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  • Jyotir Moypal
    Working in
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  • Dhirendra Pati
    Working in
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Important Notice

Official Payment Advisory

This is to inform all students and prospective applicants that Khatu Shyam Institute of Management & Technology (KSIMT) shall not be responsible for any payments made to unauthorized persons or accounts. All fees must be paid only to the officially designated bank account of KSIMT, as communicated through the official website, official contact numbers, or officially authorized representatives. Any payment made to third parties, personal accounts, agents, or other unauthorized sources shall be entirely at the payer’s own risk. KSIMT shall not be liable for any refunds, adjustments, or services arising from such transactions. For your safety, students are strongly advised to verify all payment details directly with KSIMT before making any financial transaction. For assistance, please contact us through the official contact details provided on the KSIMT website. Issued by: KSIMT (Operates under the guidelines of the Government of Delhi & Government of India).

Examination Notice – December 2025 Session

Dear Students, This is to inform you that the Examination for the Academic Session December 2025 will commence from 20 December 2025 onwards. All students are advised to clear all pending dues, including Course Fee, Re-Examination Fee, and Late Fee (if any), on or before 10 November 2025 to be eligible to appear in the examination. Students who fail to clear their dues within the stipulated time may not be permitted to appear in the examination. For further assistance, please contact us at 011-45792309 (Monday to Friday | 12:00 Noon to 2:00 PM) Issued by: KSIMT (Operates under the guidelines of the Government of Delhi & Government of India).

Admission Advisory – Important Information

Before taking admission, students are advised to carefully read, understand, and agree to the following information: Khatu Shyam Institute of Management & Technology (KSIMT) is an autonomous private institute offering distance, online, and work-integrated programs, specially designed for working professionals and skill enhancement. KSIMT operates under the guidelines of the Government of Delhi and Government of India and follows a theoretical, work-integrated education model. As a result, approvals such as AICTE or UGC, which are applicable to full-time, campus-based colleges, are not required for KSIMT’s mode of education. KSIMT programs are career-oriented and knowledge-focused, intended for private employment, professional growth, promotions, skill upgradation, and industry usage. Students are advised to take admission only after clearly understanding the course structure, delivery mode, and intended application of the program. By proceeding with admission, the student confirms that they have read, understood, and accepted the above information. Issued by: KSIMT (Operates under the guidelines of the Government of Delhi & Government of India).

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